Showing posts with label consumer goods market research. Show all posts
Showing posts with label consumer goods market research. Show all posts

Friday, January 8, 2016

Organic Lipstick and Face Makeup are Peaking in the Global Markets

The demand of lip cosmetics is growing among younger population, a luxury makeup for women. In 2014, about 15 million people from U.K utilized lipstick. Reports on global lipstick market from 2015-2019 reveal a revenue expectation of 9 billion USD.  However, consumers’ preference is shifting to organic lip gloss and cosmetics against those containing toxins such as cadmium, which interferes with DNA.
Another toxic is lead, which has lot many health repercussions. Women share greater interest in lipstick types like matte, cream, sheer, and satin. The lasting nature of lipsticks, with moisturizing effect is gaining in sales. Regions active in lipstick and face makeup cosmetics are Europe, MEA, Americas, and APAC. The latter in 2014, was the largest revenue contributor to around 35% of market share.


Global Product Share in Facial and Lip Makeup

Countries such as India, China, and France are supposed to have potential vendors for the products. The color cosmetic industry in face makeup is concentrated on offerings for eyes, lips, face, skin etc. As per market research, the facial makeup in 2014 recorded a share of 38% in the industry, and may reach a value of USD 32 billion by 2019 end. Blusher and bronzer products are not just a choice for celebrities, but also common people.
·         The Americas are said to have 37% of market share in color face make up cosmetics due to selfie trend on social media. The engagement is high in Europe and developing counties among teenagers and those between 25 to 34 years.

·       The global lipstick market is leading the fashion trends in transforming the value of beauty all together. With stylish accessories and affordable cosmetics, more women are buying lipsticks and face makeup ingredients.


Indulgence of Beauty Care Brands

The key vendors include Procter and Gamble, L’Oreal, Shiseido, LVMH, Chanel, Amway, Coty, Clarins, Unilever, and Kao. The global cosmetics market will increase at 6.4% CAGR till 2020 and touch $675. Gender specific makeup tools are leading, along with focus on packaging this year.
·         Some of the competitors of beauty industry are Bayer, Henkel, Avon, Estee Lauder, Johnson and Johnson etc. North America and Western Europe are the leader with Asia-Pacific region progressing faster due to beauty conscious females.


·         The drivers versus constraints for face makeup and lipsticks industry according to market research are product innovation, e-retail, greater disposable income, unregulated market, travel retail, and consumer awareness about product side effects.

Friday, October 9, 2015

India Nutrition Bars Market Baking a Hot Future, Growing at 29% CAGR to 2020

With Indians becoming more conscious about their health and inclined toward s fortified food, the possibility of nutrition bar market is set for a boom. The predicted CAGR growth is 29% between 2015 and 2020. The rise in demand is because of rising per-capita expenditure, increasing working population, youth population, more of lifestyle disease and more. There is a large base of consumers in their youth. People in youth are mostly employed, and given their busy life schedule, they do not find time for traditional cooking.

Will India Like a Bite of Nutrition Bar?

Nutrition bar simply proves to be beneficial as it can be carried anywhere, even during office hours and travel. Moreover, these are healthy, and contain necessary nutrients that are present in balanced meal. According to the consumer goods market research, the high price of such dietary products is the reason for the slow growth in relevant market. But, in past few years, the pace has increased because of more consumers becoming aware of healthy diet practices.

The key to growth in nutrition bar market is rising disposable income, changing lifestyle, greater middle class household consumers etc. The manufacturers of such food products are also organizing health camps to reach wider consumers. An online market research has found that dietitians and nutrition experts also recommend such snacks. Cereal bars are most popular.

Who are the Market Leaders?


Protein and multi cereal bars are not only delicious but helpful for weight conscious folks. South India was dominant region wise for nutrition bars production in 2014. Some of the leading players are General Mills, Naturell, Xterra Nutrition, Nouveau Medicament (P) Ltd. among others, as per the consumer goods market research. With such a hype and accelerating demand for nutrition bars, the market is going to certainly shoot ahead.

The report trails on market size, trends, consumer behavior, investment decisions, market intelligence, clients, industry segments, key challenges, opportunities, forecast and a lot more. Intensive online market research has predicted a bright future for the healthy dietary snacks in India to 2020.