Quality Assurance has an intrinsic role in Digital Transformation

As the globe moves on from relying on paper to becoming wireless as of constant changes in technology and competition, businesses are gradually forced to experience a digital transformation to stay relevant in a dynamic marketplace. Some organizations are going to take a lot of time and resources whilst experience a transformation, however the sacrifices made are completely vital to secure customer retention in the long run.

Importance of Quality Assurance:

Quality Assurance organizations require maintaining the whole customer experience while ensuring the production and delivery of high quality applications. This can be managed by amalgamating silos across the entire range of business procedure, quality assurance, combing development, and marketing teams to enhance process validation, setting up mobile testing labs, and implement risk-based testing based on comprehensive analytics.

The success of any company after its digital transformation hinges greatly on its clients.  At the time of a transformation of any kind, firms are going to focus on upgrading their infrastructure and thus take away existing obsolete processes and execute newer efficient ones instead. Therefore, it is in this vital period of transition that quality assurance is obligatory. As any anomalies encountered early can be put correct and are not very likely to be reflected in the delivery of polished, high quality products. To be useful in maintaining the quality and stability that clients have come to estimate from an organization, QA team need to:

1)      Blend integration tests into the overall app lifecycle that cleans up a product from top to bottom.

2)      Implement universal automation all through the value chain that streamlines test execution.

3)      Manage many services, apps, and platforms to assure smother development of complex, sophisticated products.

Quality assurance role in transformation:

Quality assurance plays a vital role in the expedition of digital transformation.  Executing quality checkpoints along the path guarantees the desired business outcomes, also end-user satisfaction the ultimate objective.

A complete digital transformation changes business activities at every level. QA efforts build up the products at each phase all through the development lifecycle and alleviate confronts posed by new technology. Quality assurance is in the best bolstering role in any organization’s digital initiative to protect security and performance.

Fortunately, enterprises proceeding in the direction of extended digitalization already recognize the associated risks and see the big picture of quality challenges. Consequently, number of them does not hesitate to enlarge their quality measures and spend a lump of their IT budget on quality assurance alone.

Quality Assurance’s Major Objectives:

Good QA measures meet the three major objectives of a company’s digital transformation: increasing quality awareness, protecting the corporate image, and ensuring end-user satisfaction.

Safeguarding the customer experience and brand:

Quality assurance efforts measures end-user undergo across various digital platforms. This enhances accessibility, diminishes response time, and increase the consistency of brand. A good quality assurance program can attend to the challenges for testing consumer experience in multi-channel solutions:

1)      Getting the right coverage of end-user needs and demands  in the test set

2)      Designing test cases

3)      Implementing  and utilizing test tools for customer experience testing

4)      Establishing environments and test data for customer experience testing

Lifecycle automation:

Quality assurance speeds up the transformation process not only by application-level automation, however also by lifecycle automation.  Apart from taking benefit of conventional automation, a quality assurance aims on testing the complete lifecycle, therefore ensuring cross-platform compatibility and customer-experience testing, as per a market research.

The next big thing across industries is the Blockchain Technology

A blockchain is an unidentified online ledger, which uses information structure to justify the way you transact. It also permits its customers to influence the ledger in a secure way without the help of a third party. A bank’s ledger is connected to a centralized network. But, a block chain is anonymous, protecting the identities of the customers. This helps to carry out transactions in a more secure way with the blockchain. The algorithim used in blockchain diminishes the dependence on people to authenticate the transactions. This technology used for several transactions has the possibility to interrupt the financial system.

How it works?

Block chain facilitates two entities that do not know each other to agree that something is true without the necessity of a third party’s interference. As against to writing entities into a single sheet of paper, a blockchain is a distributed database, which takes several inputs and places them into a block. Every block is then ‘chained’ to the subsequent block using a cryptographic signature. This permits blockchain to be used as a ledger which is reachable by anyone with approval to do so, according to a market research.

Why are banks interested?

All main banks are conducting trials with blockchain as they can use it for record keeping, money transfers, and other back-end functions. The paper -intensive worldwide trade finance procedure as an electric decentralized ledger that provides all the participating entities is duplicated by blockchain application, including banks, the ability to access a single source of data.

It also allows them to track documentation and verify ownership of assets digitally, as a permanent ledger in real time. Infosys and TCS, the Indian IT service providers are increasingly incorporating the use of blockchain technology. Two of these companies, for banks are utilizing blockchain system to make core banking platforms.

Is It Safe?

Blockchain permits financial institutions to perform and validate transactions confidentially devoid of any human intervention. The blockchain’s USP is that it permits two parties to perform a transaction without any mediator.

The electronic ledger of transactions is constantly maintained and verified in ‘blocks’ of records. Professionals believe that blockchain architecture can importantly bring down the costs and enhance effectiveness in the financial sector. Through cryptography, the tamper-proof ledger is shared between parties on computer. 

Redefining retail business with machine learning

Technology has transformed how brands and clients communicate with each other. Customers once depended upon in- store, face – to – face interactions to make the purchases and therefore receive support. Now-a-days, shoppers do research prior to entering the store itself. 

 In fact,it was revealed that 81% of the shoppers did online market research before making any purchases and therefore didn’t rely on the sales persons wholly for making their shopping decisions.

Retailer shop keepers, for their part have understood the need to embrace technology and how that can result in to extending their storefronts to the customer’s fingertips. Shoppers can buy from within their social networking apps and even compare prices without even entering or leaving a store. While these technologies have driven the retail industry to the digital era, technology that is still developing will have the largest impact on the future of the retail industries as well as customer service.

Adapting the Big Data

More retailers are tracking their customer’s shopping habits through data mediums like the social media, customer preferences/ demands, shopping history and market trends etc. By depending upon big data technology to achieve a deep understanding of the customers as well as their buying trends, retailers can maximize their customer’s expenditure and encourage shopper’s loyalty.

According to Market Research, 70% opined that big data was essential to maintain competitiveness, while other 82% concurred that big data was transforming the way how the interact and relate to the customers.

Matching products with shoppers

Machine learning technology increases the reach of big data analytics and can assist in creating an incomparable shopping experience.

Creative retailers can use the power of technology by machine learning algorithms to do particular things like determine available products from outside retailers or recommend the price, quality standard, marketing channel or shelf life that would reach the appropriate customer in the particular area.

Additionally, the ability to automate everything through machine learning and advanced analytics soon will mean that a normal customer service will be executed by bots, which can predict customer’s needs and offer service in the quickest and immediate way possible – i.e., by providing us items we didn’t even know we needed.

Developing the back-end

Advanced analytics and machine learning will not only change how we buy and proffer customer service, but also simplifies how retailers perform basic operations. The machine learning will ease up the monotonous work required to find a valuable insight within the pile of data. With the assistance of these tools, the retailers can find usable data to optimize shopping experience for the customers.

A digital assistant

In future, digital assistants like Siri will learn more about us and incorporate itinto providing customized product offers.

Transforming Healthcare with Big Data

The business of saving lives is the only biggest business than any other businesses. There hasn’t been a more relevant time for businesses in healthcare to think out of the box to find answers to pressing problems. In 2012, Centers for Disease Control and Prevention reported, around half of all adults (nearly 117 million people) globally, had chronic diseases and conditions like heart disease, cancer, stroke, type 2 diabetes, arthritis and obesity. The need is to prioritize prevention as much as finding cures for diseases as this is the only method to verify their rampant spread.    

In a short span of 10 years, there has been an extreme generation of data and the use of technology to analyze the same has given birth to a new industry, Big Data. Through effective use of Big Data; healthcare industry analysis have found newer methods of decreasing many preventable deaths, curing disease and improving quality of life, while cutting their business overheads and rising productivity. Treatment modalities have changed and that has a lot to do with the way healthcare experts are using Big Data to make knowledgeable decisions about patient care. At present, the impetus is on understanding patient information quicker and better to estimate the onset of sickness and to stall them in the early stages.

Begin at the very starting:

One of the most physical methods data has changed healthcare is in the method used to collect it. Electronic Health Records (EHR) is now a reality across most hospitals in the U.S. By 2020, centralized EHRs is likely to come into being.  European Health Record System have eradicated the need for paperwork, diminished data duplicity, and also allowed for better treatment tracking. At present, the novelty of EHRs has worn off as technology has gotten way more avant-grade, as per a market research.

Telemedicine has been around for no less than 4 decades however mobile technology market has changed the face of it with wireless devices and video conference tools. Distant yet personalized treatment has been made very likely and this has considerably cut costs in healthcare. Money of the patient’s is saved on repeat visits to hospitals, and saves on valuable time of physicians as distant treatment has made some facets of medical treatment location skeptic. Some smart wearables have also made their way into everyday life and it isn’t uncommon for friends and peers to switch over personal data, which is collected via these devices.  Industry professionals estimate that there will soon come a time when physicians rely on Big Data as step one in charting treatment plans.

The very fact that few companies are searching to collect and study an insubstantial variable like stress is a testament to difference Big Data can make. The adoption of preventive study as opposed to conventional statistical study is a clear sign of things to come. Prediction modeling, the basis of preventive analysis, makes an estimation algorithm or profile of a person utilizing techniques like artificial intelligence to analyze data. This can be better individual outcomes, enhance the accuracy of predictive study, and guide to pharmaceuticals creating more effective medicines.

The common thread, which runs through the applications of Big Data, is the ability to offer real-time analysis of data. When it comes to making a decision on health, time is absolutely of essence and further use of Big Data will help professionals and patients take quick calls without compromising on correctness. 

Five biggest hair color trends for 2017

According to colorist to the stars, 2017 is the year of bold hair color trends. The market research estimations for what hues will lead next year range from light hues to daring statements, blondes to burnettes, etc.

There are the 5 shades and most significantly, the perfect inspiration to bring to salon so you can get what you want.

1)      Nude Hair: These hair colors are similar with a person’s skin tone and make an on the whole nude look. The usually born with this hair color are natural blondes.

2)      Jewel Tones: It is not as strong as the ultra-vibrant punk colors, but a little striking version of the pastel trend. Some shades like Sapphire Blue and Quartz Pink incorporated into color melts and soft ribbons. This is the best and lighter option for those with lighter hair. Hair that is darker will need to be pre-lightened to get the look.

3)      Baby Blonde: The perfect pairing to a darker winter wardrobe is the pale pastel blonde. When committing to this color, maintenance is so very important.

4)      Tigers Eye: This color is the latest fashion of Bronde. It’s a combination of highlights that are painted on using the balayage technique- in shades like amber, honey, and soft brown. It’s the latest evolution of bronde. In 2016, this color became famous overnight and is usually worn for protection. Anybody who wears this shade will certainly feel confident! You will not only have a gorgeous color but it’s so understated that when it grows, you don’t have to be concerned regarding high maintenance and harsh roots.  It can be adjusted cooler or warmer to suit your complexion. The look has a universal appeal as in sits in the middle of the hair color.

5)      Chocolate Mauve: In order to get a modern take on highlights, this is a great way for burnettes. The unpredicted combination has been and will continue t be one of the latest “it” colors. 

Forecast on Internet of Things Testing Market

The Internet of things testing market size is predicted to rise from $302.9 million in 2016 to $1,378.5 million by 2021, at CAGR of 35.4% between these years. For development, testing and management applications, enterprises need flexible platform and infrastructure for developing.

There are many companies that offer end-to-end planning, execution of releases, coordination, and helps organization to build mutual workflows between development and operations, to speed up release series of Internet of ThingsTesting Market applications and boost up the ROI of businesses.  

Nevertheless, for the nimble development of IoT applications, there is a critical need for pro-active robotic testing equipments and solutions to test IoT functions at the necessary benchmark and make sure the performance and functionality of IoT applications.       

Device field testing professional service type is predicted to gain maximum traction during the anticipated period:

This type of service provider proffers real-time testing assurance of the device workability and operability in the actual field. These service providers not only test the devices in the static field environment, however also in the energetic field environment to make sure it’s real on field operation to commercial clients. It gives surety of device’s functionality, accessibility, compatibility, performance, and security to IoT vendors.

Mobile application testing services sector is anticipated to have IoT testing market’s main market-size during the estimated period:

This type of services proffers by chief testing sellers essentially test handheld mobile devices for their usability, functionality, security, performance, among others. Additionally, to this testing, installation testing, lab testing, and memory leakage testing are also performed on mobile devices for its usability and functionality. Technology market  of mobile application testing gives offer both manual and automated mobile application testing to their commercial clients, to test both hybrid and native mobile application.   

North America is estimated to have the largest market size and Asia-Pacific is anticipated to rise at the highest rate during the projected period.

According to a market research, North America is estimated to hold the largest market share during the calculated period. The place holds chief dominance due to its sustainable and fixed economies, which allows companies to strongly invest in development and research activities, thus contributing to the development of new technologies. Several organizations are keen on incorporating IoT technologies in their procedures that has enhanced the growth of the IoT testing market considerably.  

The Asia-Pacific market is predicted to witness the notable growth and is estimated to be the fastest-growing place in the IoT testing market. North America has a competitive benefit over other places with number of players providing local cost-efficient results, hassle-free accessibility of trained labors, and flexible policies & regulations. 

The Touch Panel Display Market in United States 2017: Aarkstore

Latest Retail Banking Trends for 2017

The impact of new players, changing regulations, digital technologies and the power of advanced analytics will define future frontrunners and dark horses in the banking industry current year and beyond, as per more than 100 industry leaders who shared their thoughts for the Finance & Banking Market ResearchReport. These trends were also validated and ranked by responders to worldwide industry survey, with strategic priorities identified.

·         Removing friction from the customer journey:

The most favorable customer journey makes each step and touch point in the buying cycle, efficient, consistent, streamlined, and personalized from the customer viewpoint. Financial institutions must visualize their core journeys from front to back by approaching chief customer pain points, making out new opportunities to delight customers in distinguished manner.

The relatively weak performance by a many of traditional organizations of finances services in delivering a customer-centric opening of digital account, on boarding and cross-selling process is a chance for those institutions that want to embrace the potential of becoming a ‘Digital Bank’.  

 ·         Use of Data, Al and advanced analytics:

In 2017, Data is the fuel of the digital economy and the foundation for all the trends and forecast. Regrettably, while the consumer has indicated a readiness to share information about themselves with credit unions and banks, the capability for financial firms to leverage this insight has been far short of best possible.  

 ·         Supporting integrated multichannel delivery:

Many customers continue to utilize multiple channels to perform their banking based on transaction kind and individual behavior patterns. To evolve more transactions to digital channels, financial institutions need to move their sole focus away from cost reduction, and rather than focus on improving the integrated multichannel experience.

As noted in previous market research report, the reliance on branches must be taken with a grain of salt since several many institutions have made the procedure of opening accounts digitally extremely hard, and/or have not done a sufficient job of enlightening customers on services like mobile deposit capture.    

 ·         Emergence of challenge banker:

If Challenger Banks are going to drive noteworthy numbers of customers to change financial relations, they should not only offer strongly attractive choices and developments. They must also convince customers they are trustworthy, to deliver on their promises and for security and confidentiality. 2017 is a year, where the industry finds out about the lasting strength of this segment.

As per in Retail Banking study, the percentage of banks with an innovative strategy have grown slightly in 2016 to 74%. It is only a 1% point rise from last year, but still importantly than the level in 2009.

Few things to know about Stem cells market

Approximately 1.1 million Americans suffer from health related problems such as heart attack, cardiovascular diseases, and different types of cancers. These are the main causes of mortality with each eliminating over half a million Americans each year, as per a healthcare industry analysis. Newly formed medicine promises of new ways to repair heart diseases and of improved cancer treatment.

Stem cell research:

A stem cell is an undifferentiated cell that has the possibility to develop into any kind of cell in the body. You may also find stem cell banks that store stem cells and umbilical cord blood containing stem cells. There are number of diseases and difficulties that represent the positive impact of stem cell research such as:

·        

      Heart stroke,

·        Respiratory disease,

·        Diabetes,

·        Neurological disorders,

·        Spinal cord injuries, and

·        Some birth defects

Heart stroke, respiratory disease, and diabetes are on the third, fourth and seventh CDC list of causes of death respectively. There are numerous potential benefits of stem cell research and range from development and testing of new drugs to stem cell therapies in which stem cells are utilized to replace ailing or destroyed tissue or cells.

The expectations, hope, responsibility, idealism, and realism come together in the field of stem cell research. When people find no therapeutic solutions facing incurable conditions, turn to stem cell research because it offers all kinds of solutions for them. A simple Google search of ‘stem cell treatment’ gives the seeker with affirmation that indeed, stem cell therapies are available to the public, it is a routine procedure and is ready to use.    

Stem cells market:

According to a market research, the global stem cells market has been predicted to reach at $12 billion in 2014 and is expected to grow $26.6 billion by 2020 and at a CAGR of 13.7% during the forecast period 2014 to 2020.  

As per a market research, region wise North America and Europe make up for 70% of the total market. These two countries are well equipped and well funded. A huge number of startups are emerging and are attracting a lot of investment. The market in Asia Pacific is forecasted to grow at a healthy growth rate for the period of 2015-2020. Also, a healthcare industry analysis gives more information that a significant amount of research is taking place in countries like China, India, Japan, and Israel.           

5 Major Shifts in Market Research Industry Until 2020

The market research industry has undergone progressive changes from the last five years. Due to innovations and increase in factors contributing to revenues, there is a huge scope for the business to boom in coming few years. Companies can expect a great return at the same time must know about the ongoing technological shifts impacting the industry. Expert analysis and digital take over are just few to mention, for knowing more, read the post below.

1.     Growth in Market Research Agencies in the U.S

In the United States there are about 5,400 firms offering market research services, generating annual revenue of USD 16 billion. These establishments can have single or more locations. Some of these are small and other a medium sized or large companies. Today integrated services are a trend, thus a lot of them even offer subsidiary facilities and additional expertise such as SWOT analysis, professionals as permanent financial advisors or a team of researchers to conduct independent studies for companies.

These agencies work on different budgets, yet contribute a huge amount when put together to global market research platform. Customized researches are one of the preferred methods of growing markets, and agencies are working hard to provide cut out information, which is relevant and hit the purpose of the client. These are some developments, which is gaining in the U.S. industry of market research, and is also reaching those in the rest of the world.

2.     Global Earnings from Businesses

There has been an addition in the total revenue from worldwide businesses. As per analysis, the yearly revenue for market research industry is $45 billion, which is set to rise ahead. United States and Europe share the largest section of the earnings. These two regions are incremental of all business activities for the industry. Some of the other areas supposed to experience hike in market research related services are Russia, India, Brazil and China.

Some of the business is sprouting from developing nations. With trend of start ups catching up everywhere, we will see end number of inclusions of new players, which could give competition to the major key players very soon. There is a prediction that Asian and African continent will secure more technology and better a lot many industries catering to regional and global market with sculpted skills, products, and cost effective array of facilities.

3.     2020 Revenue Forecasts

By the end of 2020, the U.S. industry for market research, opinion polling, and business intelligence will touch $31 billion. There are number of industries that are making this outcome happen. In the last few years, there was inception of new businesses that are now expecting a healthy turnover. This for next decade and more, there would be a significant rise in revenue that may break all past records for the market research industry in total. Everyday the figures are changing, upscale at a great CAGR.

As rest of the world in concerned good growth will be seen in Middle East, Europe, Japan, China, and other Asia-Pacific regions with U.K. Independent regions either small or big will be equally active in helping market research companies to reach its goals. With more and more agencies cropping up, the expected increase is revenue is unimaginable.

Some companies are into market research partly and other logistics services as well, thus the roots of product innovation are going beyond the expected norms of feasibility. Now the focus is on bringing everything under one single roof to people and organizations. Till 2020 there will be new trends that never existed and developments in consumer behavior and company practice is sure to take revenue generation ahead.

4.     Immense Profits in Last Half a Decade

After 2010, when recession receded many companies became to expand their businesses. They began expending much in market research and generated a lot of sales leads. New product and services were developed and technologies were explored. Since then, the industry is moving on a slow yet steady growth. With more companies ready to hire and invest in concrete researches, the agencies are grasping the opportunity to bring creative data that is factual and customer/company worthy.

What we find is amalgamation of multiple business services in market research, which is growing bigger day by day. The resources are collected after examination of different aspects and key modern models are applied to derive the results. There is no scope for fallacy or inaccuracy anymore, as companies are investing their money and time to only trusted market research providers. Thus, profitability comes to only those who are really meaningful and driven towards the purposes.

5.     Upcoming Trends in Market Research

Increasing importance of changing media landscape and social media is not only driving businesses from traditional front to digital, but also improving reach of market research agencies to regional and international markets. Revenue is supposed to accelerate in the world and U.S as new firms adopt innovate techniques for research and applications. Some of the insights even bring challenges of digitalization such as cyber and data security, theft of intelligent information, dependency on technology and internet alone etc.

Either be it a single or multifunctional product idea and service, every industry has a lot of reliability on their social stance and other digital factors. At the same time cloud-based technologies are revolutionizing market research companies. The integrated platforms for information sharing between providers to end users are enabling many to access services they could not obtain at a low price. The impact of smartphones is now noticeable in marketing and sales activities to customers as well.